AXAMAL
writes marketing pieces about your licensable
technologies and formats them for utilization on your web
site or as a printable handout for mailings or trade shows.
Sample Marketing
Piece: Repairing
Knee Joints
Web
Site Version Printable
Brochure as PDF
What is the
benefit?
You can improve your web-based technology marketing and
commercialization by providing your inventors, licensing
staff and OTT with strong, effective marketing pieces that
Market
not only the invention, but also the inventors,
their collaborators, the facilities, and your institution
Present
your inventors with a tangible work product
that makes them confident of your care and attention
Provide
early third party review of the markets and
competitors
(who are also potential licensees)
Educate
and tantalize prospective commercial
licensees to contact you
Utilize
XML tags to enable semantic searching with
licensing search engines such as BirchBob.com
Who is involved?
Our
staff will interview the inventors and your licensing
associate
and request pertinent information, graphics,
and text.
Drafts
will be shared on a private web site.
Final placement of the
marketing piece will be by you
or your webmaster. Our writers
are former and present technology transfer executives with
experience in
the trenches. We know how precious time is.
