AXAMAL writes marketing pieces about your licensable
technologies and formats them for utilization on your web
site or as a printable handout for mailings or trade shows.

Sample Marketing Piece: Repairing Knee Joints
Web Site Version        Printable Brochure as PDF

What is the benefit?
You can improve your web-based technology marketing and
commercialization by providing your inventors, licensing
staff and OTT with strong, effective marketing pieces that

  Market not only the invention, but also the inventors,
    their collaborators, the facilities, and your institution
  Present your inventors with a tangible work product
    that makes them confident of your care and attention
  Provide early third party review of the markets and
    competitors (who are also potential licensees)
  Educate and tantalize prospective commercial
    licensees to contact you
  Utilize XML tags to enable semantic searching with
    licensing search engines such as

Who is involved?
Our staff will interview the inventors and your licensing
associate and request pertinent information, graphics,
and text. Drafts will be shared on a private web site.
Final placement of the marketing piece will be by you
or your webmaster. Our writers are former and present technology transfer executives with experience in
the trenches. We know how precious time is.

What does it contain?
AXAMAL marketing pieces are provided as an
XML-tagged web page and printable PDF and
include the following, where available:

Technology description
Commercial applications
Market opportunity
Competitor analysis
Intellectual property
Development team


Institution and special facilities
How to license the technology
Technical/licensing contacts
Frequently asked questions
 Selected publications
Press coverage
Image Gallery

How much does it cost?
Each marketing piece costs between $1-2K based
on complexity and availability of information.
A formal quote will be provided after initial review
by AXAMAL. Volume discounts of 10% are available
for blocks of 10 or more marketing pieces.
Electronic press distribution is available for the
biotech industry at an additional charge.

Curious what other OTT's are doing? Click here for
a survey of 400 technology transfer offices.

Contact Us